Just a question for smaller, hyperlocal sites: What is working for you in terms of revenue? What works, what doesn't? I'm searching for ideas that have worked for others.

Hi.  Our Sponsored Posts have continued to increase in popularity as demand for our direct-sale banner ads remains flat or weaker than in recent years. We've had some luck monetizing one of our calendars to promote real estate open houses.

What has not worked our business directories or classified-type of advertising. 

I am trying to go more toward content marketing as well. In my banner ad packages, including a gallery and/or press release. What are you charging, ballpark, for a sponsored post?

Hi. Our sponsored post products range from about $59 each to $299, with the more expensive options including front-page placement as well as promotion on social media,