After the transition to GA4, yes we are looking at other options. But my concern is about the accuracy of these other services and whether they will have the same credibility with out advertisers. Even the smallest advertiser recognizes the Google brand but will probably not be aware of these others.
After the transition to GA4, yes we are looking at other options. But my concern is about the accuracy of these other services and whether they will have the same credibility with out advertisers. Even the smallest advertiser recognizes the Google brand but will probably not be aware of these others.