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How do I add an e-mail as a link to a web ad?
I thought that typing "mailto:" and then entering the e-mail address would do the trick, but it didn't work. Any suggestions on how to do it without making the ad an HTML5 ad?
Thanks,
Customer support service by UserEcho
Hi Annaward:
My understanding is that the mailto method doesn't always work.
Personally for ads like that I've fulfilled it by uploading the banner creative as a contributed image and making the clickthrough link to that image. I set the asset to delete after the run of the banner.
Then in the caption for the image I have a "Click here to email ..." statement.
I've not gotten any complaints doing it this way. Not sure if the salepeople are passing on our workaround details either.
Alternately, as I think about this...
You could also create a simple form that collects the visitors email address and message to send on to the client.
The banner would link to the form.
And you could supply both a click through and a mail conversion rate.